How to Create Effective Ads with a Limited Budget?

Tohin Ahmed Shohag
2 min readNov 30, 2021

In the Ads marketing world, every single person thought, if I had a big amount of the budget then I will run a successful ad. But the assumption is not totally right.

Here is my mantra to create a Successful Ad.

1. Know Your Audience:

If you don’t know whom you are gonna sell your product or service then you will end up with the dead-end. It doesn’t matter, are you gonna target new customers or existing ones, you must have the necessary information. The best practice is to make a Buyer persona. Like, their ages, interest, income & geolocation, etc.

2. Follow a Strategic Plan:

Without having a strategic plan you never could be a horse of long-run business. In the ads industry, you will always meet with three different stages of the customer. The cold audience, worm audience & hot audience. Only a proper plan could drive you an ROI-driven ad.

3. Focus on Ad Creative:

We all know that how much important is ad creative, but if you don’t know how to use your ad creative, that will bring no sell to you. Here is my secret to you, Try to create 2 to 3 ad creatives for each campaign, when your campaign goes live wait for two days to see the outcomes, depending on the CTR, you will push the non-performing ad creative.

4. Research on Interest & keywords:

Finding the right interest or keyword is equal the 50% of job completion. New be marketers and Noob entrepreneurs ignore to go with deep work on interest, but if you are ready to invest your time in it, this will give you invest return.

Continue reading to know about the killing process of Effective ad creative

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Tohin Ahmed Shohag

Better Living Through Digital Marketing. A Digital Marketer, who worked with proven marketing strategy